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Annual Retreat 2024

An opportunity for members to take time out of their businesses, to work on their businesses.

MOROCCO | 19-21 APRIL 2024



What is SFM?

A private support group of SaaS founders helping each other scale faster. We help SaaS founders overcome the odds by providing the best available supportnetwork and education to boost your velocity and scale faster.

Our mission is to be the world's leading support organisation for SaaS founders.

The retreat is exclusively for our Members.

The Retreat Experience

The SaaStock Founder Membership Retreat is an exclusive annual event for our members.

The retreat offers a unique opportunity for members to connect with other like-minded SaaS founders, exchange ideas, share knowledge, gather insights and learn from industry veterans on what it really takes to scale your SaaS business across sales, marketing, customer success, operations and more.

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2024 Retreat Snapshot

Event Snapshot (7)
2.5 DAYS
$150M+ ARR

The Venue

Les terrasses d’Agafay consists of 50 tents, nestled in the heart of the Agafay Desert. Bordered by rocky dunes and the Atlas Mountains, the camp lets you wake up in the wild outdoors without compromising an ounce of comfort.

From the camp, head out to explore the magical Agafay desert. Enjoy adventurous activities such as buggy, horse-riding tour or traditional experiences such as the ultimate camel ride during sunset.

Get ready to go on a magical adventure, only 45 minutes away from the center of Marrakech.*

*Source: Venue website.

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The retreat is exclusively for our Members.

Why Attend?

Networking Opportunities

Opportunity to connect with other SaaS Founders and build lasting relationships. Whether it’s over roundtables, drinks, meals, or team-building activities, you can network with individuals who walk the same path as you, and who can truly relate to the challenges and rewards of running a SaaS business.

Recharge & Rejuvenate

Designed to provide a much-needed break from the hustle and bustle of everyday life. You’ll have the chance to escape the daily grind, recharge, and work on your business from a different perspective, in a luxurious and beautiful environment.

World-Class Mentors

Mingle with some of the brightest minds in the industry. Learn from their successes, and mistakes and leverage their insights to avoid pitfalls in your own SaaS businesses.


Rafael Sweary

Rafael Sweary

President & Co-founder, WalkME
james henderson

James Henderson

CEO, Zephr

Founders Who Attended in 2023

The retreat is exclusively for our Members.


Testimonials (5)

Partner with us

Be part of the movement shaping the future of SaaS.

Download our Retreat partnerships deck for more information on how we can help you achieve your goals in 2024.

Members only

Are you a SaaS founder with an annual revenue of over $1M?

Our community-driven approach fosters reciprocity and social support, as members share their challenges,

experiences, and learn from each other through weekly mentor-led workshops, roundtables, and events.